France based Wobook allows users to publish their own ebooks. Noone has really managed to bring ebooks to the mainstream in a profitable and intuitive way yet, so this could be one to watch. Wobook allows users to upload PDFs, Word documents and Powerpoint files to be transformed into ebooks, which are then hosted by Wobook. You can then embed them on Facebook, a blog or wherever you like.

As ever, the major barrier to a service like this is getting the userbase to upload quality content that people actually want to read. The phrase “everyone has at least one book within them” doesn’t necessarily mean they are actually good. A quick browse of the service’s frontpage yields some interesting results, Orson Welles’ 1984 in Spanish, a racy lingerie calendar and a tourist guide to Brussels in French. It would be interesting to see how they work out what ebooks to display to whom, as currently their homepage is a bit eclectic.