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Fuel My Ride – Cashback Gas Card Scheme

fuelmyrideFuel My Ride invites advertisers to promote their goods and services with a cashback scheme on the website, and offers customers gas/petrol cards when they redeem the cashback code for their shopping. The aim is to provide an approach to advertising that is more cost effective than pay-per-click. With this method, pay-per-redemption, the advertiser only pays 10% of any sales actually generated so that Fuel My Ride only earns if the adverts lead to sales.

Advertisers create their own advert on Fuel My Ride, offering a cash reward and also uploading pictures if required. Each advert is allocated a unique code so that when customers buy they are given this code which they can redeem as a gas/petrol voucher. Pay-per-click not based on actual sales can be expensive if it doesn’t bring a return, so this pay-per-redemption approach is appealing, although the use of gas/petrol vouchers may complicate it and perhaps limit it to the US market. Customers might, however, be attracted by the vouchers as most people drive and it does give the site the appealing Fuel My Ride name. The website needs some rewriting as the idea is simple but comes across as a bit complicated due to the way the service is described.

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QUIDCO – Aggregates Shopping Cashback Schemes

Logo-quidcoThis is the type of service that makes you wonder why others haven’t thought of it. Quidco collects referral commissions from online merchants and passes this on to the customer as cashback. Members get money back from all their shopping as earnings, and Quidco passes this amount on in full. In return Quidco only takes the first £5 they earn as the total annual fee for participating. Merchants are pleased with it as they get more customers, buyers get money back on their purchases, and Quidco profits by getting a rapidly expanding number of members each paying their small annual fee.

The number of online merchants offering commission is enormous, and a benefit of this site is that it gathers them all together. Customers can easily see all the merchants selling the type of goods they’re after, and can compare the rates of commission. If there’s a delivery charge this is also clearly given. It would be possible to do most of your shopping from Quidco, from groceries, home goods and technology through to office, travel, entertainment, sports and leisure.

To use it members sign up then click on the retailer from thorough directories for goods and services. The retailer then passes the commission to Quidco, and this is then accumulated in the member’s account. A stack of pound coins adds up your total earnings. Extra community discussion areas let members communicate their own discoveries or offers. Quidco also invites charity fundraisers to use the service because commissions for shopping could be donated to their cause rather than to individuals. This is a website visitors are likely to sign up to on a first visit and is climbing up the ratings.

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